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The Downside of the C-Suite

Have you ever wished you were the top executive in your department? For many, becoming a C-level executive can be a lifelong goal. Whether it’s Chief Executive Officer, Chief Marketing Officer, or Chief Financial Officer – the C-suite has real perks.

Let’s start off with recognition. Making it to the C-suite means that people respect you. Not only do you know about the subject matter at hand, but you’re a strong leader and you make a big difference to the company. Then, there’s the pay. C-level execs often make exponentially more than other employees.

Making it to the corner office can often take years of hard work and sacrifice. When you make it there, it’s like you’ve found your destination. You’re where you were always meant to be. The climb is over. It’s time to get to work, making a lifelong contribution.

I suspect there as a time when this was true. But, generally speaking, that was a time before me. Over the years, I’ve worked with a number of C-level executives at work. And, as I reflect back on those great folks, they’ve all switched jobs since I first met them.

According to the Wall Street Journal, the average tenure for a Chief Marketing Officer was 3.5 years in 2016. The average tenure of a CEO was 7.2 years and the average tenure of a CFO was 5.7 years.

These tiny numbers make some sense. As companies are pressured to make money, they constantly revise their business strategies. And, new strategies require new strategists.

The problem is, when a company changes their corporate guard, the executives left without a job are hit hard. It can take them months, or years to find new employment on the same level. It most certainly leaves the impacted executives wondering what’s wrong with them.

In reality, nothing is wrong. It may have taken them ten or twenty years to land the title of Chief. That period of hard work was like a long interview. And really, each company only needs one CEO, one CMO, and one CFO. They are both the most coveted roles and the rarest.

So, what’s the point of all of this? I don’t want to discourage you from a corner office dream. But, if this is part of your future career, take today’s business environment into account with your personal career plan. The C-suite has changed. Once you do land a top spot, carefully plan your financial future. By living below your means and creating a financial safety net, you loosen the corporate handcuffs that can otherwise hold you hostage.

If you’ve already made it to the top and you find yourself without a job, remember that you’re not alone. This is a phenomenon that many executives are facing today. To make it through with the least number of bumps and bruises, give yourself a generous amount of time to land your next big gig.

Angela Copeland, a career coach and founder of Copeland Coaching, can be reached at copelandcoaching.com.

153 | Potential Principle – Mark Sanborn, Speaker & Author

Episode 153 is live! This week, we talk with Mark Sanborn in Denver, CO. Mark is an international inspirational keynote speaker and author of seven best-selling books that have topped the New York Times, Wall Street Journal, and USA Today. Mark is also the author of his new book, The Potential Principle: A Proven System for Closing the Gap Between How Good You Are and How Good You Could Be.

On today’s episode, Mark shares:

  • Tips for escalating your performance at work
  • How to be identified for internal promotions
  • How to focus on our potential

Listen and learn more! You can play the podcast here, or download it on Apple Podcasts or Stitcher.

To learn more about Mark, find him on Twitter and his website.

Thanks to everyone for listening! And, thank you to those who sent me questions. You can send your questions to Angela@CopelandCoaching.com. You can also send me questions via Twitter. I’m @CopelandCoach. And, on Facebook, I am Copeland Coaching.

Don’t forget to help me out. Subscribe on Apple Podcasts and leave me a review!

SPECIAL ANNOUNCEMENT: My TEDx Talk is live!

Oh my gosh! I have such exciting news to share with you today! My TEDx Talk video is live!

I haven’t said much about it, so in case this is the first you’ve heard about this news, let me fill you in. I was recently invited to give a TEDx Talk about my career success.

(Pretty exciting, right?! Also, what a big honor!!)

The event took place in Columbus, Ohio at TEDxWorthington with a theme of “Interference.”

My TEDx Talk, entitled “How I broke the rules & found my perfect job” shares my story of not waiting for permission in my career and a little obsession I developed along the way.

I share the story about how I went from being an engineer to being a marketing executive to a career coach. I share the bumps and the bruises — and the good parts (like negotiating up my salary – more than once!).

Oh, and, it turns out, I really like interviewing. Did you know that I once snuck into a graduate school campus where I didn’t go in order to get a job interview? When word got out about my ‘love,’ people starting asking me for help with their careers.

But, the biggest lesson I learned along the way was… well, you’ll just have to watch the video to find out!

This is my career story, from the beginning to now. I really hope you’ll enjoy watching the video as much as I enjoyed making it! You can watch the video on YouTube by clicking the link below or any of the photos in this email.

Please watch it, like it, and share it with your friends. You can share the video on Facebook, Twitter, or LinkedIn. Or, you can simply forward this email to a friend who’s currently on the job hunt.

My hope is truly that the ideas behind my book Breaking The Rules & Getting The Job will catch on far and wide. I want to help job seekers to be more successful in their search, and in their lives.

It’s time to think outside the box and stop living life by other people’s rules. It’s time to push boundaries, to try new things, and to dare to ask for more money. It’s time to find a job that you TRULY LOVE.

And, speaking of love — I need to thank so many people. First, thank you to the TEDx Worthington team for inviting me to participate in such a wonderful event in your special community. A special thank you goes to Dirk for all your support and for listening to my talk countless times in multiple states. A HUGE thank you goes to Irene Crist and Roy Kaufmann for your incredible guidance through this process. Thank you to Daniel Lynn for doing what you do the best. And, thank you to all of my friends who encouraged me to have the courage to share my own story.

I would love you to help me share my “big idea” too. Please forward this email, share on Facebook, share on Twitter, or whatever way works the best for you. I don’t usually include an ask in my e-newsletter, but this is it. Please share my story.

I hope these tips have helped you. Visit CopelandCoaching.com to find more tips to improve your job search. If I can be of assistance to you, don’t hesitate to reach out to me here.

Also, be sure to subscribe to my Copeland Coaching Podcast on Apple Podcasts or Stitcher where I discuss career advice every Tuesday! If you’ve already heard the podcast and enjoy it, please consider leaving a review in Apple Podcasts or Stitcher.

Happy hunting!

Angela Copeland
@CopelandCoach

 

Career Changes for Scientists

I’ve recently received multiple letters from scientists in the research community with questions about their career transitions. Most likely, this is because of the large number of folks I meet from the medical research community. They’re developing new technologies for things from vaccines to cancer cures.

Researchers struggle with a problem workers in all sectors face: how to change industries. Most get into research with a three- to five-year contract. But this is not before completing a lengthy Ph.D. program. By the time their contract ends, the researcher may be in their 30s or early 40s.

With no experience in corporate America, and with little support about where to begin, many of these brilliant scientists struggle to decide what’s next. The most common choices are to continue in research or to take the corporate route. Often, staying on the same path is easier, but it is not always the most desirable choice.

For those interested to make a transition, one of the first steps is to ask for help. Connect to colleagues you already know, whether they were classmates, professors or co-workers. Expand your network to corporate workers. Ask these connections, new and old, how they made large career transitions. Ask what they like and dislike.

Pay close attention to how you feel when you learn about their experience. Does the idea of sitting in a cubicle all day or being held to strict deadlines make you cringe? Or does working for a big corporation excite you? If you decide that corporate is for you, there are a few places to start.

Begin by cleaning up your resume or CV, and start applying for jobs. Don’t let the minimum requirements stop you. Keep in mind that it’s rare for a company to find the perfect candidate. If you’re confident that you can do a job, apply. Let the company decide whether or not to hire you.

Make sure you have at least one nice suit for interviews. Corporate is more formal than what you may be used to. Do your best to show you can fit into the new environment.

Practice your pitch. You need to be comfortable explaining why you want to make a career change. You are your own marketer and must help others understand your desire to make a switch. Not everyone you speak with will understand your industry jargon. Try explaining your job and career goals to an aging loved one to ensure you’re communicating in a clear manner.

Interview for as many positions as you can, at least in the short term. Remember that every interview is practice for the next one. If you don’t get this job, you’ll be more prepared for the next interview. Multiple interviews will also give you a better idea of what is available in the market, differences in companies, and your overall market value.

Being persistent with these simple steps will help you to take your career in a new direction, whether it’s from research to corporate or between other industries.

I hope these tips have helped you. Visit CopelandCoaching.com to find more tips to improve your job search. If I can be of assistance to you, don’t hesitate to reach out to me here.

Also, be sure to subscribe to my Copeland Coaching Podcast on Apple Podcasts or Stitcher where I discuss career advice every Tuesday! If you’ve already heard the podcast and enjoy it, please consider leaving a review in Apple Podcasts or Stitcher.

Happy hunting!

Angela Copeland
@CopelandCoach

 

131 | Finding a Great Job – Larry Smith, Ontario, Canada

Episode 131 is live! This week, we talk with Larry Smith in Ontario, Canada.

Larry is a professor of economics at the University of Waterloo in Canada where he coaches his students to find careers that they will truly love. In 2011, Larry presented a TED Talk titled “Why you will fail to have a great career” that has received over 5 million views. He also authored No Fears, No Excuses: What You Need to Do to Have a Great Career.

On today’s episode, Larry shares the secret to surviving in today’s job marketing, and to finding a truly great career. He also shares the reasons why you may fail to find yours.

Listen and learn more! You can play the podcast here, or download it on Apple Podcasts or Stitcher.

To learn more about Larry, visit the University of Waterloo’s website. To check out Larry’s TED Talk, visit the TED website. And, to get a copy of Larry’s book, No Fears, No Excuses, visit Amazon here.

Thanks to everyone for listening! And, thank you to those who sent me questions. You can send your questions to Angela@CopelandCoaching.com. You can also send me questions via Twitter. I’m @CopelandCoach. And, on Facebook, I am Copeland Coaching.

Don’t forget to help me out. Subscribe on Apple Podcasts and leave me a review!

125 | Letting Go – L’Oreal Thompson Payton, Girl Scouts in Chicago, IL

Episode 125 is live! This week, we talk with L’Oreal Thompson Payton in Chicago, IL.

A masterful storyteller with a passion for empowering young women, L’Oreal is the Media Relations Manager for Girl Scouts of Greater Chicago and Northwest Indiana. Prior to joining Girl Scouts, L’Oreal was a professional journalist for seven years, most recently as the Digital Content Editor for JET magazine. She’s also a writer and blogger for a number of publications, including EBONY, JET, HelloGiggles, and Brit + Co.

On today’s episode, L’Oreal shares her own inspiring career trajectory, and what happened when she let go of her five year plan. She also shares differences between the corporate and for profit worlds, and everything you need to know about the Girl Scouts and Girl Scout cookie time.

Listen and learn more! You can play the podcast here, or download it on Apple Podcasts or Stitcher.

To learn more about L’Oreal, look her up on Facebook (https://www.facebook.com/LTintheCity) and Twitter (@LTintheCity).

Thanks to everyone for listening! And, thank you to those who sent me questions. You can send your questions to Angela@CopelandCoaching.com. You can also send me questions via Twitter. I’m @CopelandCoach. And, on Facebook, I am Copeland Coaching. Don’t forget to help me out. Subscribe on Apple Podcasts and leave me a review!