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How to Start Your Job Search

You’ve decided 2019 is the year. You’re going to find a new job. You’ve been waiting for the right time, and it’s finally here. After years and years of hating your job, you’ve heard the market has finally turned around. You’re ready for something new.

If you’re like many people, you haven’t looked in so long, you’re really not sure where to begin. Perhaps the last time you looked for a job, you found it the old fashioned way. Applying online feels scary. It seems like such a big deal that it can stop you from starting.

The good news is this. Companies have been telling candidates, “Apply online. If you’re a good fit, we’ll call you.” But, in reality, many managers are hiring in just the same way you’re used to – the old fashioned way.

If you think about it, it makes sense. When a manager decides to hire someone new, they typically think about whether or not they know someone who would be a good fit. If not, they ask around to see if they know anyone who knows anyone. It feels better to hire someone they know and trust. It feels less risky.

Very rarely will a hiring manager first think, “Wow! I’d love to sort through a few hundred resumes today from the internet.” The internet is typically where they look when they don’t know someone else. They may even try a headhunter or external recruiter before they trust internet applications. So, good news is – the job search has changed less than it seems like from the outside.

The other good news is, the internet has given job seekers an incredible amount of transparency that we didn’t have before. It’s never been easier to know which companies were hiring. It’s never been easier to find out what a particular job is worth. You can now find out what a company’s employees think of their CEO and their company. You can even study interview questions before your first interview. In a way, the internet has helped to level the playing field for job seekers. If you’ve never seen this sort of information before, there are three websites you should check out: Glassdoor, LinkedIn, and Indeed.

And, if you’re just starting to search, don’t let the new internet process scare you. Keep looking the old fashioned way, with a little bit of internet research thrown in for good measure. It’s okay to email your application directly to the hiring manager. It’s okay to ask a friend who works at the company to put in a good word for you. The old process still applies.

Before you apply, take a little time to revise your resume. You want it to be up to date, accurate, and error free. When you do get in front of the hiring manager, you want to put your best foot forward the first time. That also hasn’t changed.

I hope these tips have helped you. Visit CopelandCoaching.com to find more tips to improve your job search. If I can be of assistance to you, don’t hesitate to reach out to me here.

Also, be sure to subscribe to my Copeland Coaching Podcast on Apple Podcasts or Stitcher where I discuss career advice every Tuesday! If you’ve already heard the podcast and enjoy it, please consider leaving a review in iTunes or Stitcher.

Happy hunting!

Angela Copeland
@CopelandCoach

The Six Biggest Mistakes You’re Making on LinkedIn

You’ve decided you want to get a job. The first thing you may want to do is update your LinkedIn profile. But, this is the problem. You’re doing a few things wrong. Those things are going to slow down your search, and you don’t even know it.

1. You have no photo.  You’ve got to get a photo. It’s no longer okay to opt-out of having a photo on LinkedIn. It helps people to know you’re a real person. And, if there’s more than one person with your name, it helps them to find you.

2. Your URL is a mess. You may have not thought about this, but check out the URL on your LinkedIn page. It will begin with www.linkedin.com/in/. Then, it will have something after the slash. If you haven’t customized your LinkedIn URL, it will be long and will contain many numbers at the end. Take a few minutes to create a custom URL. You can do this by clicking the link that says, “Edit public profile and URL.” When you pick your new URL, be sure that it is simple, and doesn’t contain a reference to your birth year or graduation year. You don’t want employers to guess your age from the start.

3. Your profile isn’t up to date. I know, you’ve been busy. 2018 was a crazy year for everyone. This is the time to update your profile. Add in your current and previous work. Be sure to include your education.

4. You don’t have enough connections. I know that LinkedIn isn’t the same thing as Facebook. But, to use it effectively, you need to connect to others. Connect to colleagues, classmates, and professional friends. Your goal should be a minimum of 500 LinkedIn connections. The more first degree connections you have, the more second and third degree connections you’ll have. And, it will be easier to find people at the new company you’re interested in.

5. You don’t have enough recommendations. The recommendations on your LinkedIn profile can be incredibly powerful. Your former boss and coworkers can leave you positive feedback – for everyone to see. It shows that you’re someone they would hire again. If you’ve been laid off in the past, the recommendations section can show a future employer that you were a valued employee. Don’t overlook this section. It can add a tremendous amount of value to your resume.

6. You aren’t participating. LinkedIn isn’t just a place to upload your resume. It’s a place to connect with others. It’s a place to join and participate in groups. It’s a great place to join into professional discussions. Don’t take a backseat when it comes to your participation on LinkedIn. This is the time to get involved.

LinkedIn is a critical piece of the 2019 job search. Before you start, review your profile. Updating your profile will help you to start your 2019 job search off strong.

I hope these tips have helped you. Visit CopelandCoaching.com to find more tips to improve your job search. If I can be of assistance to you, don’t hesitate to reach out to me here.

Also, be sure to subscribe to my Copeland Coaching Podcast on Apple Podcasts or Stitcher where I discuss career advice every Tuesday! If you’ve already heard the podcast and enjoy it, please consider leaving a review in iTunes or Stitcher.

Happy hunting!

Angela Copeland
@CopelandCoach