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Episode 135 is live! This week, we talk with Roger Dooley in Austin, TX.

Roger is an author, international keynote speaker, and consultant. He is a recognized expert in the use of brain and behavior research to improve marketing, sales, and customer experience. He’s the author of the best-selling book Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing. Roger also writes the popular blog Neuromarketing, and the Brainy Marketing column for Forbes.

On today’s episode, Roger shares what motivates us at work, why first impressions matter, and how to use the concepts of pricing to negotiate a job offer.

Listen and learn more! You can play the podcast here, or download it on Apple Podcasts or Stitcher.

To learn more about Roger, visit his website here. You can also find Brainfluence on Amazon here.

Thanks to everyone for listening! And, thank you to those who sent me questions. You can send your questions to You can also send me questions via Twitter. I’m @CopelandCoach. And, on Facebook, I am Copeland Coaching.

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