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The National Hockey League is seeking a Manager, Email Strategy in New York, NY.

The Manager, Email Strategy will be responsible for but not limited to the following:

  • Managing all elements of the campaign process, including building templates, creating workflow, identifying audience segments, testing and analyzing email results; serve as final decision maker on when messages are sent, to whom, and approval for sending.
  • Generating creative and compelling subject lines to increase response rates.
  • Recommending and incorporating dynamic content in order to hyper-personalize messages to users wherever possible.
  • Overseeing coordinator on email functions.
  • Building and executing a comprehensive testing plan, including subject lines, content offers, copy, etc.

To learn more, or to apply online, visit the NHL job posting here.

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Author: Angela Copeland

Angela Copeland is Founder and Coach for Copeland Coaching, a great way to jump start your job search. Follow her on Twitter @CopelandCoach for tips on finding the perfect job for you.

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