Michaels is seeking a Digital Media Specialist in Irving, TX.
Actively plan, direct and evaluate digital marketing and mobile initiatives aligned with company goals by partnering with media buying & optimization agencies and publishers. Includes campaign support to drive both offline traffic and ecommerce conversions to ensure an omnichannel experience to the customer. Develop and support digital marketing campaigns for key company initiatives and targets across a variety of platforms to deliver growing returns. Author marketing briefs and flowcharts for agencies managing display, affiliate and native campaigns.
To learn more, or to apply online, visit the Michaels job posting here.