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My latest Memphis Daily News column is out, “The Importance of LinkedIn.”

There’s a question I hear at least once a week, “Should I have a LinkedIn account?” Job seekers often wonder if LinkedIn is a waste of their time, if anyone will ever see their profile, and if they need a photo. Absolutely, without a doubt, my answer is always yes.

Yes, recruiters really do use LinkedIn. Yes, you can use LinkedIn to stay connected to colleagues. Yes, your LinkedIn profile will show up when someone searches for your name on Google. And, yes, you need a photo.

To read my entire article, and learn how you can make LinkedIn work for you, visit the Memphis Daily News website here.


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