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My latest Memphis Daily News column is out: Learning to Stand Out From the Pack.

Many people think they know what it is that makes one candidate stand out from another. Some think it’s an expensive graduate degree. Others say it’s the ability to take on loads of student debt, or being born into the right family. Although a pedigree from a good school and being in the right social circle never hurts, it usually won’t be the deciding factor between you and another candidate.

The difference boils down to something called “sticktoitiveness.” Sticktoitiveness can be observed in a person who doesn’t give up. It’s someone who sees projects through to the end. Someone who perseveres. Someone who is tenacious. This is someone who really believes in themselves and their mission.

To read more, visit the Memphis Daily News website here.

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