Sullivan Branding is seeking an Email Marketing Manager in Memphis, TN.
The Email Marketing Manager will be responsible for developing, deploying and monitoring email marketing campaigns targeted at driving traffic to client or agency-produced web properties; using email to convert site users to registered users and to customers; increasing e-commerce/B2B site revenues; improving customer communications, and providing prompt, direct customer service email responses across various accounts.
As a part of the Sullivan Branding Digital Team, the Email Marketing Manager is responsible for coordinating with the Digital Project Manager and working with the account and creative teams to implement email campaigns in an efficient, cost-effective manner. Additionally, this person will contribute clear, well-conceived email marketing proposals for overall digital strategic marketing plans. The Email Marketing Manager will also be responsible for managing email segmentation, technology implementations, and email delivery and acquisition efforts, while working closely with Account Service to create reporting dashboards and analysis tools that will help drive overall email strategy.
To learn more, or to apply online, visit the Sullivan Branding website here.