True & Co. gives women the opportunity to try on lingerie in the privacy of their own home – and say goodbye to awkward bra fittings at the mall.
The Head of Marketing Communications will lead initiatives to showcase the True&Co. brand and customer experience to influencers, the media and the millions of women who have taken the company’s online quiz. Deepen consumer and fashion media relationships and build on an already successful PR track record.
RESPONSIBILITIES
- This position reports directly to the CEO and starts with defining and implementing a brand and communications strategy that recognizes our differentiated positioning in the marketplace
- Oversee all public relations and communications activities at True&Co. as well as partner with our acquisition marketing team
- Manage and inspire fashion and business/technology PR agencies by establishing clear messaging and goals to measure progress
- Leverage existing influencer and media relationships and invest in building new relationships to secure even more impactful fashion, consumer and business news stories across key media to drive new member signups and order volume
This position is based in San Francisco, CA. To learn more, or to apply online, visit the True & Co. website here.
